Reliance Health uses Technology to Make Healthcare Accessible and Affordable. Through an integrated approach that includes affordable health insurance, telemedicine, and a combination of partner and proprietary healthcare facilities, Reliance Health offers innovative healthcare solutions that meet the needs of emerging markets.
We are recruiting to fill the position below:
Job Title: Demand Generation Manager, Clinical Services
Location: Lagos
Employment Type: Full-time
Specialization(s): Sales / Retail / Marketing
Job Summary
- The role is to Identify and present new revenue opportunities for the respective product line.
- You would also be responsible for short and long-term planning of campaigns and any activity that can drive revenue for the product line.
Job Description
- Develop and manage short and long term demand generation campaign plans to drive leads and the sales pipeline
- Manage all aspects of campaign strategy execution including persona definition, data segmentation, customer journey mapping
- Work closely with Sales in all global markets to align revenue and product goals to campaigns
- Create a marketing/sales funnel as a joint initiative to promote collaboration and increase engagement internally
- Work closely with Brand & Content and the Digital team to plan a content and roadmap strategy that supports sales objectives and business goals for the quarter, year, etc.
- Lead A/B testing strategies and execution across all channels
- Monitor and optimize campaigns and programs
- Know Reliance’s brand and the product line inside and out
- Work with Field Marketing to promote and leverage centralized assets
- Collaborate with a cross-functional team of professionals and other departments, and upper management to achieve strategic goals
- Identify new trends and tactics to encourage business growth
- Assure buy-in and budget support from senior leadership and stakeholders
- Be a subject matter expert in Reliance Health’s product line
- Measure and analyze campaign data for strengths, weaknesses, and shifts in the marketplace and adapt for improvement
- Deliver performance reports to leadership, other markets, and departments.
Job Qualifications / Experience
- Bachelor’s Degree in Medical, Marketing or Business discipline is preferred; a Master’s Degree is a plus
- Minimum of 5 years of experience working in a similar role and/or industry
- Experience working in a high-paced environment
- Excellent attention to detail and an intuitive eye for product needs beyond the obvious
- Experience developing a creative and effective strategy
- Ability to collaborate with cross-functional team members at all levels
- Ability to collect and interpret both qualitative and quantitative data
- Creative problem-solving skills
- Adaptable and willing to learn new techniques
- Strong oral and written communication skills
- Self-starter and excellent executor.
Application Closing Date
10th June, 2022.
Method of Application
Interested and qualified candidates should:
Click here to apply online