Digital Marketing Manager at an Hospitality Company – Alan & Grant


Alan & Grant – Our client, an Hospitality company is recruiting to fill the position below:

Job Title: Digital Marketing Manager

Location: Lagos
Employment Type: Full Time
Industry: Hospitality

Key Responsibilities

  • Monitor, track, analyze and report on performance on social media platforms using tools such as Google Analytics and Facebook insights.
  • Build social media presence via our social media platforms.
  • Build brand awareness.
  • Develop and execute a content strategy and calendar.
  • Implement Social Media Campaigns.
  • Analyzing data to determine whether social media campaigns have achieved their goals and objectives.
  • Respond to client enquiries.
  • Ensure progress on all platforms by using analytical tools such as Google Analytics.
  • Supervise all aspects of social media interaction between customers and the company.
  • Ensure a positive customer service experience
  • To take photographs when necessary, mostly during events and festive period and post appropriately.
  • Web and social media handling.
  • Research and evaluate the latest trends and techniques in order to find new and better ways of measuring social media activity.
  • Recommend improvements to increase performance.
  • Set targets to increase brand awareness and increase customer engagement.
  • Manage a budget for social media activities.
  • Develop, launch and manage new competitions and campaigns that promote our organization and brand.
  • Create a marketing strategy for social media platforms – Facebook, Instagram, Twitter.
  • Engage relevant influencers or complementary brands to grow the company’s social following organically.


  • Bachelor’s Degree in Marketing or relevant field.
  • Previous experience in a digital marketing or as a Social Media Manager.
  • In-depth knowledge of various social media platforms, best practices, and website analytics.
  • Highly creative with excellent analytical abilities.
  • Outstanding communication and interpersonal skills.
  • Up-to-date on the latest trends and technologies in digital marketing.

Application Closing Date
Not Specified.

Method of Application
Interested and qualified candidates should:
Click here to apply online


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